

Lifestyle UGC Content Package
Content that makes your product feel at home in your audience’s everyday routine.
A More Personal Way to Showcase Your Brand
I create lifestyle-focused UGC that introduces your product through natural settings, genuine use, and relatable storytelling. Each concept is tailored to your brand voice, visual direction, and intended platform. The result is content that feels considered while still capturing the ease and authenticity of a real recommendation.
From beauty routines to wellness rituals and everyday lifestyle moments, I build scenes that help viewers understand how your product fits into their lives. I pay attention to pacing, composition, lighting, and the small details that make content feel believable. You receive polished creative designed to support awareness, engagement, and a stronger connection with your audience.
Ideal For
Lifestyle, beauty, and wellness brands
Product launches and seasonal campaigns
Brands seeking relatable social content
Paid and organic social media creative
How It Works
Share Your Vision: You provide your brief, product details, goals, and creative direction.
Shape The Concept: I develop a natural content approach aligned with your brand and audience.
Create And Deliver: I produce the agreed content and deliver polished assets ready for use.







About
I am Whitney Shelby, a Detroit-based content creator, community builder, nonprofit director, and media manager. I create engaging content and meaningful experiences across lifestyle, beauty, wellness, entrepreneurship, and local culture. My work helps brands, organizations, and communities tell their stories, reach the right people, and build genuine connections. I bring creativity, intention, and a people-first perspective to every collaboration, turning ideas into content and experiences that inspire action and make an impact.

About
I am Whitney Shelby, a Detroit-based content creator, community builder, nonprofit director, and media manager. I create engaging content and meaningful experiences across lifestyle, beauty, wellness, entrepreneurship, and local culture. My work helps brands, organizations, and communities tell their stories, reach the right people, and build genuine connections. I bring creativity, intention, and a people-first perspective to every collaboration, turning ideas into content and experiences that inspire action and make an impact.
Services
01
Event Content Creation
I capture engaging content that showcases events and Detroit experiences.
02
Brand Experience Curation
I curate meaningful brand experiences that connect people and communities.
03
Community Events
I plan purpose-driven wellness, networking, and advocacy experiences.
Services
01
Event Content Creation
I capture engaging content that showcases events and Detroit experiences.
02
Brand Experience Curation
I curate meaningful brand experiences that connect people and communities.
03
Community Events
I plan purpose-driven wellness, networking, and advocacy experiences.
Frequently Asked Questions
Contact
Tell me about your brand, event, or collaboration idea.
Contact
Tell me about your brand, event, or collaboration idea.
Links & More
Explore Whitney's work, collaborations, features, and community experiences, all gathered in one place.
Links & More
Explore Whitney's work, collaborations, features, and community experiences, all gathered in one place.